Recently, the "Advertising Times" magazine of the United States made a retrospective review of the global advertising industry in the 20th century. Its standards are: influence, endurance, awareness and cultural impact. Here are the top 20 best advertising plans for the 20th century:
1. German Volkswagen: "Small is good."
Coca-Cola: "Enjoy a fresh moment."
3, Marlboro cigarettes: "Marble Man."
4. Nike: "Say, do it."
5. McDonald's: "You deserve a day off."
6. De Beers: "The diamonds are long-lasting and they will never be lost."
7, General Electric: "GE brings a better life."
8, Miller light beer: "The wonderful taste can not be said."
9, Kleuro hair dye: "She used it? She was useless?"
10. Ives: "We are working hard."
11, the United States Federal Express: "fast leg serviceman."
12. Apple Computer: "1984."
13. Alka-Schultz: "Multiple advertisements."
Pepsi Cola: “Pepsi is right for taste.â€
15, McCafe Coffee: "Delta is fragrant, it's still not enough."
16, ivory soap: "100% pure."
17, the United States MRT company: "Do you know me?"
18. The United States Military Recruitment Service: "Become a talented person."
19. Anacin went to pain tablets: "Quick, fast, quick and effective."
20, Rolling Stones: "The feeling is real."