Furniture products need to be half a year, zero formaldehyde into a speculative selling point

In recent years, with the emphasis on environmental protection and health, the furniture market has become more and more popular with environmentally friendly products. Yesterday, the reporter visited the market and learned that most furniture manufacturers currently use “zero formaldehyde” and green pollution as the slogan. However, some experts said that the decoration materials that have not been completely formaldehyde-free so far do not exist.

market"

Merchants "zero formaldehyde" to promote

“Zero pollution”, green environmental protection, “zero formaldehyde”... In a comprehensive home market of Freedom Road in Changchun City, similar slogans like this can be seen everywhere. Ms. Zhang, a salesperson of a brand home store, told the reporter that the store's brand is dominated by “zero pollution” and green furniture, which customers can use with confidence.

The salesperson stressed that this brand of furniture can be said to be almost "zero formaldehyde", in line with European standards, using top EO / E1 environmentally friendly sheet, although not completely said to contain no formaldehyde, but the content is very low. "

When asked by reporters about the formaldehyde content of other furniture brands, most merchants also gave “zero pollution” and “zero formaldehyde” responses. "My wardrobe is made of environmentally friendly materials, formaldehyde-free, and harmless to the body." Another brand of sales staff said.

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Double the value of "zero formaldehyde"

In addition, the reporter visited the market and learned that the price of “zero formaldehyde” furniture is much higher than that of ordinary materials.

Yesterday, a salesperson at a wallpaper booth said that a 5.3-square-meter "zero-formaldehyde" wallpaper would cost about 480 yuan, while the same size of ordinary material wallpaper would be 100-200 yuan. Another brand of wallpaper promotion staff also said that they currently focus on a non-woven wallpaper, and declared "zero formaldehyde." Specifications are 5.3 square meters, 7 square meters, 5.88 square meters, etc., the price ranges from less than four hundred yuan to one thousand five hundred and six hundred yuan. The store's most common wallpaper of 5.3 square meters is about 100-300 yuan.

"From the current quotation situation, as long as the furniture is stained with environmental protection, 'zero formaldehyde' and other slogans, 'value' is at least 20%-30% higher than ordinary materials."

Industry

“Zero Formaldehyde” is purely hype

It can be said that the furniture market is now attracting consumers with green, environmentally friendly and safe slogans. However, Mr. Song, a perennial agent of furniture brands, said that some businesses on the market now scream "zero formaldehyde", which is mostly hype.

Mr. Song revealed that many merchants and consumers believe that the national standard is “zero formaldehyde”, while the real “zero formaldehyde” means no formaldehyde content. Moreover, the "zero formaldehyde" mentioned in the business mouth said that it conforms to the corresponding national standards in terms of environmental protection level, and is more environmentally friendly than the wallpaper of ordinary materials. In this regard, the relevant experts pointed out that due to factors such as manufacturing processes, the relevant decoration materials that have not been completely formaldehyde-free so far do not exist.

expert"

Furniture formaldehyde can be finished in half a year

Zhou Zhushan, president of Jilin Province Furniture Association, said in an interview that the so-called "zero formaldehyde" of the merchant refers to the content standard of formaldehyde added in the country, and it is not the zero formaldehyde content in the true sense. “In general, compliance with national standards will not cause harm to the human body.”

He revealed that at present, about one-third of the furniture in the entire furniture market does not meet the national standards for formaldehyde. Consumers should recognize the “identity” of furniture when purchasing, so as not to purchase “three no products”. “After the renovation of the new home or the purchase of new furniture, it should be ventilated for two or three months or more than half a year.” Zhou Zhushan said that the formaldehyde smell in the furniture can only be released in about half a year.

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