The Future Development of the Printing Industry in the Early New Century

It is difficult to accurately describe the development of today's printing industry with the "new changes". The traditional printing industry and technology have undergone major changes under the impact of contemporary digital technology and computer network technology. With the deepening of reform and opening up and the accession of the WTO, China's printing industry will have a qualitative leap like other information industries.
The application of a large number of high and new technologies in the printing industry, the influx of foreign companies after joining the WTO, and the state’s announcement that the state-owned economy has gradually withdrawn from the printing industry, which will accelerate the adjustment of the product structure of printing companies, the re-segmentation of the market, the reorganization of assets and the industries of the industry Structural adjustments have led to more intense competition in the printing market. The enterprises' exit, bankruptcy, reorganization and merger will obviously increase; the scale operation will occur in qualified enterprises and regions; a group of small enterprises with high technology, new equipment, excellent service, and standardized management will replace quality and low efficiency. Small printing company. The printing market will be more diversified, on-demand and faster.
The widespread application of computer technology, digital technology, and network technology in the traditional printing industry has led to new technological innovations and fundamental changes in the entire traditional processing process of “prepress, printing, and postpress”. New color desktop systems, direct platemaking technology, direct printing technology, digital proofing and printing systems, digital workflow, integrated solutions, cross-media publishing technology, remote network proofing printing and publishing systems, e-commerce printing, standardized cross-platform File formats and open document data exchange environments, as well as various computer-controlled prepress, printing, and postpress equipment have been rapidly developed and used. All these make the printing production system integrated with the global networked information management system and the peripheral digital network environment, and become a huge graphic information resource and system, which greatly broadens the application scope and service time of printing graphic information. With the freedom of the region, unprecedented extension and expansion of the printing field and time have been achieved, and printing efficiency and product quality have also been greatly improved.
Due to the development of printing technology and communication technology, they have been combined with optical, mechanical, and electrical integration technologies and have been widely used in the traditional printing and publishing industry. The printing industry has given new connotations. Printing is the process of reproduction of paper carrier images. Images can be pictures, photos, or optical discs, and are recorded on different media through different input and output devices so that the information carried by the images is felt by people. This process of information reproduction The most common is to print. Printing and image transmission have become an important part of the national economy, information industry, and people's daily lives, and they are one of the pillar industries of the national economy. The integrated production and management system based on digital technology and network technology has and will continue to profoundly change the traditional print production and management model. In this development process, the printing industry has become more digital and networked and has become an important part of the information industry.
The rapid development of electronic media publications has impacted traditional media using paper as a medium, and at the same time, it has penetrated, complemented, and coexisted with printed publications such as books and periodicals. Electronic media publications will continue to maintain a rapid growth momentum. Traditional print publications still maintain a certain growth rate, and their growth rate is roughly equivalent to the economic growth rate in various regions.
While printing enterprises pay attention to the ISO9000 quality management series of standards, they also pay attention to the ISO14000 series of environmental management standards. The concept of "green printing" will penetrate into all areas of the printing process. A large number of new processes and materials are used that are non-polluting and environmentally-friendly and resource-recyclable.